targetcustomer1 Comparison of B2B and B2C Marketing Strategies 1. Strategic Goals & ApproachesThe most significant differences between B2B (Business-to-Business) and B2C (Business-to-Consumer) marketing lie in their strategic goals and approaches.B2B Marketing targets corporate clients, with purchase decisions typically driven by logic and data. The primary goal is to build trust and foster long-term relationships. Business clients value the tangible benefi.. 2025. 4. 24. 이전 1 다음